Abandoned cart emails help retail businesses recover sales from people that add items, then abandon their shopping cart.
I wrote this article for anyone that wants to learn how to get started and maximize their chances for success right out of the gate.
5 Abandoned Cart Email Best Practices To Recover Lost Purchases 🛒 Read More »
Let’s start with a question! ❓
Who is more willing to purchase from your eCommerce store?
1. Someone who’s been on your email list for a long time
2. Someone who has just signed up for your email list
The traditional answer to this question is the “1.”— after all, that person has had plenty of time to check out what you do and get “nurtured” from lead into a customer.
The Basics of the Welcome (Pre-Purchase) Email Sequence Read More »
The relationship between consumers and brands is vital, but it’s also changing faster than ever before.
Making a purchase takes more time for a buyer than it has in the past, as that process now includes self-education and a need to build trust with the company they are looking to buy from.
How lead nurturing can help your eCommerce store?🤱 Read More »
Email marketing today looks a lot different from email marketing in 1978 when the first mass email went out.
And with customer expectations and technological solutions increasing, it’s continuing to change.
That’s why 2020 and the next few years could be both exciting and challenging for eCommerce stores.
How eCommerce Email Marketing will change in 2020?🚀 Read More »
The Shocking Truth and How To Solve It
I should start from the basics like „What is cart abandonment?” but I know that a lot of the readers are probably perfectly aware what does it mean.
So for the old-timer eCommerce people, I would recommend jumping straight to the section where I speak about the stats! ⬇️
Abandoned Cart Statistics Read More »
Let’s start with a hard question…
What differentiates the most successful company’s Email Strategy from the rest?
It’s Email Automation.
Okay, you are right – the answer was actually in the title so it wasn’t that hard…
But my point is that statistics show that webshops with greater annual revenue have a greater percentage of their revenue coming from emails! 📊
A well-implemented email marketing strategy can increase your store’s revenue with an average of 10 – 30%!
Why eComm stores need Email Automation in 2019? Read More »
Are you thinking about to set up a Post-Purchase email automation for your eCommerce store?
Or already have one but it does not bring any results?
Then you should read further because this short article will reveal the three main part of a successful PP email flow that can add some extra %-s increase to your revenue.
The most common questions that I usually get from my clients about this sequence is „Why should I engage more with people who already purchased from me?” or „Is this not spamming them?” 🤔
The 3 Essential Fundaments Of a Post-Purchase Email Sequence Read More »